
Creators can now see Reels Insights on Facebook to see how their content is performing. For this, Meta has added a content management tool in the Professional Dashboard, where you can see all your posts, reels and videos in one place.
You can create reels from your existing video posts and livestreams. You can also easily view each individual post and take action like hiding it from your profile and page or moving it to the trash. You can also view Content Performance insights. Earlier, creators had to view each post individually in their feed.
Meta said in one of its blog posts, ‘When creating a reel on mobile, you can test up to four different captions or thumbnails. The test results will appear in your professional dashboard. The company is also experimenting with incorporating Generative AI in the future to help users create different captions and thumbnail options.
The company said that it is also introducing Achievement Hub in the Professional Dashboard, where you can see all your achievements in Education, Stars, Reels and Progress in one place. The company has also launched several new Reels metrics professional dashboards, including Reels-specific reach broken down by followers and non-followers. These include a distribution score that tells creators how their reels performed compared to other reels.